SEO/SEM Specialist – Remote
Odixcity Consulting · Centrafrique
Job description
About the role
We are looking for a data‑driven SEO/SEM Specialist to lead both organic and paid search initiatives. Working remotely, you will shape our search strategy, boost visibility, and manage advertising budgets to achieve measurable results.
Key responsibilities
- Conduct keyword research, expand keyword lists, and optimize on‑page elements (content, meta tags, landing pages).
- Perform technical SEO audits (site speed, crawlability, indexing, broken links) and collaborate with developers to implement fixes.
- Launch, monitor, and optimize PPC campaigns on Google Ads and Bing Ads to maximize ROI and lower CPA.
- Develop and execute link‑building strategies to increase domain authority.
- Track, report, and analyze performance metrics using GA4, Google Search Console, and other tools.
- Research competitor advertising, keyword tactics, and overall search presence.
Required profile
- Bachelor’s degree in Marketing, Digital Media, or a related field.
- 3‑5 years of proven experience managing successful SEO and PPC campaigns.
- Strong understanding of search engine algorithms, ranking factors, and AI‑driven trends.
- Reliable internet connection with backup to ensure uninterrupted work.
Required skills
- Google Analytics 4
- Google Search Console
- SEMrush or Ahrefs (or similar)
- Google Ads
- HTML, CSS, JavaScript (development constraints awareness)
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Published 56 minutes ago
Expires 1 month from now
4 views · 0 applications
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Odixcity Consulting
Centrafrique